Enrolment now open for 7th Cohort of SA&A Strategic Communications Course coming up on May 29, 2025
April 28, 2025
Sola Abulu & Associates (SA&A) is pleased to annouce that enrolment is now open for the 7th Cohort of the SA&A CPDSO-Accredited Strategic Communications Course – scheduled to hold online on Thursday, MAY 29, 2025 via ZOOM from 9AM – 4PM WAT.
The Strategic Communications Course is a foundation program designed to introduce professionals and leaders to the fundamentals of corporate and organizational communication in a private or public sector, or non-profit/faithbased context. The course introduces participants to the Strategic Communications Framework and how to be more intentional in the approach to communication.
The course is facilitated by Sola Abulu, Principal Consultant of SA&A. In her words,
This is our most popular course and it comes highly recommended because it introduces participants to an intentional and structured approach that focuses on ensuring that you achieve desired outcomes by leveraging on communications tools, concepts and principles.
As a communications leader, practitioner, trainer and strategist, I have found that communications is as much an art and a science. In fact, it is increasingly becoming more scientific with the advent of digital technology.
With the right data and insights, it is possible to inject some level of predictability into a communications process to ensure desired outcomes are achieved in terms of advocacy, influence, required action, behavioural change, commitment, loyalty, sales conversion, perception change, productivity, campaign support etc or any other outcome that you can imagine.
The course has 6 modules in the following order:
- Creating an impactful Communications Strategy & Plan – Using the Strategic Communications Framework
- Managing Internal & External Communication Effectively
- Managing Reputation through Strategic Communication
- Practical Application: Developing Messaging that is Impactful and delivers tangible results
- Enabling Leadership Communications
- Learning how to quantify Communications Impact (KPIs, metrics, impact and outcomes)
The course methodolody includes formal classroom training, Qs &As, case studies and syndicate sessions to test learning as we proceed. It promises to be an insightful and impactful learning session
Enrolment ends on May 27, 2025.
DISCOUNTS
Discounts have been made available for the course as follows:
- 20% discount ongoing until April 30, 2025 after which 10% discount applies from May 1 – 14, 2025.
Foundation course on strategic communications – applicable to all contexts.
The SA&A Strategic Communications Course is accredited by the CPD Standards Office in the UK and is highly r corporate and organizational . It serves well a communications starter course or a catalyst for transition into the profession or as a refresher for more experienced practitioners and leaders.
The May cohort is the 7th thus far. Dozens of professionals from around the world have been trained in the sessions that have held since the first cohort in November 2023.
Enrolment is welcome from all over the world. Payment can be received via our international payment links subsequent to registration.
Register here to join the course.
SA&A is a strategy and communications training and consulting firm designed to enable businesses, brands and organizations to achieve their desired outcomes through strategic communication, organizational effectiveness and reputation risk management.